Process For Sales

How to improve your processes and make your workflow more efficient. Now I’d like to talk about a process that deserves special attention – sales. When you think about it, that’s what sales are – a process just like any other. There’s no magic or any secrets that industry …

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Selling to Groups

When you are making a presentation to a group of people, be aware that you should still sell to them individually, not just as a group. Since walking into a roomful of people doesn’t give me the chance to find out everybody’s favorite mode of thinking so easily …

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Be Ready to Fail

Finally, and perhaps most importantly, we need to be ready to fail. Psychologist knew that for real learning to occur, people had to come face-to-face with failure. Expectation failure theory suggests that when our tried-and-true behaviors don't work, then (and perhaps only then) do we rethink the problem and come …

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You Can’t Be Perfect All The Time

It’s not uncommon these days to hear people talk about their “personal brands,” but sometimes I’m not sure they really know what a brand is. Certainly a lot of business people don’t. In fact, according to a recent Ipsos Reid survey of 1,200 business owners, more …

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A Brief Note On Legal Jargon

It’s virtually impossible to write a book about legal issues without occasionally using some technical legal language. I’ll do my best to avoid jargon, but whenever I do introduce a new legal term, I’ll put it in italics and include a user-friendly explanation. From high-level onsite SEO …

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