How to improve your processes and make your workflow more efficient. Now I’d like to talk about a process that deserves special attention – sales. When you think about it, that’s what sales are – a process just like any other. There’s no magic or any secrets that industry leaders have that allow them to sell better than you. Instead, they only have a better system. If your marketing does its job right, a prospect should get interested and make an inquiry. Now what? That’s what I’d like to talk about now. Because without a good system, even the best marketing in the world won’t help. It will only get you leads, but nothing’s done until you close the deal. This is why you need a set of steps that will follow one another systematically and repeatedly. Keep active at work or your home office with a adjustable standing desk that will help you to change working positions often.
As soon as an inquiry comes in, you must follow up. Wait too long, and the competitor will beat you to it. Time kills deals. There’s a high chance that your prospect won’t reach out only to you, so you must be as quick as possible – within hours! Aside from this, you must have a follow-up process that will take an already hot prospect and get them over the edge of closing the deal. Get in touch with a prospect and give them all the relevant information. Answer all their questions and get them to see that you understand their problem. More importantly, show that you can solve it. Improved health? Collaboration? Productivity? Get all of these benefits and more with a electric standing desk from your favourite online retailer.
The goal here should be to set up a meeting. However, not everyone will “deserve” the chance to do it. Not all will qualify. Remember that the sales process isn’t only about getting people to buy from you. Ultimately, you need to see if the prospect is the right fit. You need to see if they’re serious about working with you and if your service can truly help them. If so, you should schedule a meeting. Not just any meeting – a GAP meeting. I already discussed how a GAP meeting works. The reason why it’s so vital to the sales process is that you get to show your client what you can do for them. Think of it as the final pitch where you’re already discussing how you can ensure that they achieve all of their goals. The reason I switched to a stand up desk was, simply, to find a reprieve from pain.
During the meeting, it’s vital that the client buys every service that can contribute to their goals. This isn’t just important because you’ll make more money. Instead, you’ll be able to provide the client with all the value that they need from you. You’ll meet all of their needs, make them happy, and lock them in for good. A sit stand desk helps to improve office wellness and productivity.
Keep in mind that each stage in the sales process needs to increase the chance of closing the deal. You can’t assume that the prospect is ready to work just because they reached out to you. Each step you take needs to bring them closer to saying that final “yes”. Lastly, all of your processes, including sales, need to be documented. Everyone should follow the same steps and scripts, with minimal changes only if they’re necessary. Of course, you can’t predict every question that the client will have. But at its core, the process should stay the same. There are many ways that using a standing desk can improve your health.
When documenting it, make sure that the process is easily understood by everyone involved. At one point or another, you’ll get new people onboard. You don’t want to risk not closing the deal because new people are having trouble understanding the process. To sum up, systemise your sales the same way you do your workflow. Make sure that each step adds value and gets the prospect closer to working with you. It might take awhile before you get it right, so tweak the process until it starts bringing in as many A-class clients as you need.